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Purpose
The purpose of this project is to assess the competitive challenges facing northwest Ohio's greenhouse nursery industry, focusing on a six-county area: Lucas, Wood, Fulton, Ottawa, Sandusky, and Erie counties.
The project is being funded by the U.S. Department of Agriculture and the research team comprises faculty and staff from The University of Toledo, Bowling Green State University, Ohio State University, and Indiana State University. The research team acknowledges the assistance of Congresswoman Marcy Kaptur in securing the funds for this project.
Since the project's inception in 2003 the research team has been helping northwest Ohio's greenhouse industry identify ways in which it can retain its competitive edge in an increasingly hostile competitive environment. Much of these efforts have focused around organizing northwest Ohio's greenhouse industry as an industrial cluster. The objective of an industrial cluster is to encourage individual growers to come together and engage in collaborative problem solving. As a result of these efforts the Northwest Ohio greenhouse growers have now started to work together under the umbrella of the Maumee Valley Growers.
Since 2003 the research team has made over 50 presentations at regional, national, and international conferences and has produced 17 publications, including 7 refereed journal articles, 5 book chapters, 3 conference proceeding, and 2 trade journals.
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What Are Clusters?
Clusters are geographic concentrations of interconnected companies and institutions in a particular field. Clusters encompass an array of linked industries and other entities important to competition (Porter 1998).
Clusters extend downstream to customers and laterally to manufacturers of complementary products and to companies in industries related by skills, technologies, or common inputs.
Clusters include governmental and other institutions - such as universities, think tanks, vocational training providers, and trade associations - that provide specialized training, education, information, research, and technical support (Porter 1998).
Geographically concentrated networks and value chains of suppliers and/or knowledge institutes with the aim of developing innovations. (Hospers and Beugelsdikj, 2002)
View the presentation Economic Clusters by Michael C. Carroll & Neil Reid.
The Maumee Valley Growers is registered with The Competitiveness Institute (TCI). TCI is a not-for-profit alliance of cluster practitioners. TCI's mission is to improve living standards and the local competitiveness of regions throughout the world, by fostering cluster-based development initiatives. TCI's membership base is more than 500 leading practitioners from all levels of governments, Academia and from the private sector, coming from more than 50 countries. By sharing knowledge and experience members gain access to leading insights and expertise and the most recent global developments in competitiveness theory.
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Conference Presentations & Materials
Conference presentations and posters by Northwest Ohio Greenhouse Industry Cluster Project staff:
Presentations
- Alternative Perspectives on the Territorial Delineation of Industrial Clusters (2009)
- Building social capital through branding: The case of northwest Ohio's greenhouse industry (2006)
- Cluster Basics (2008)
- Clusters & Listening (2010)
- The Development of the Northwest Ohio Greenhouse Cluster (2009)
- Evaluating the success of an industrial cluster (2009)
- The Impact of Canadian Floriculture Imports on the U.S. Floriculture Industry (2007)
- Marketing and Growing Placed-Based Clusters: The case of the northwest Ohio greenhouse industry (2009)
- Social Network Analysis: A Cluster-Based Economic Development Management Strategy (2008)
- Social Network Analysis: Its Application to Industrial Clusters (2009)
- Tracking the evolution of an industrial cluster using social network analysis (2009)
Posters
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Publications
The following is a list of publications resulting from the Northwest Ohio Greenhouse Industry Cluster Project:
Reid, Neil. 2009. Maumee Valley Growers – Choosing the very best. Excellence, January/February, 20-23.
Gatrell, Jay D., Neil Reid, Thomas Steiger, Bruce W. Smith, and Michael C. Carroll. 2009. Value-chains: Identity, tradition, and Ohio’s flori(culture) industry. Applied Geography, 29: 346-357.
Reid, Neil, Bruce W. Smith, Jay D. Gatrell, and Michael C. Carroll. 2008. Importing change: Canadian competition and the US floriculture industry. The Industrial Geographer. 6(1): 3-19.
Reid, Neil, Bruce W. Smith, and Michael C. Carroll. 2008. Cluster regions: A social network perspective. Economic Development Quarterly, 22(4): 345-352.
Reid, Neil and Michael C. Carroll. 2008. Creating trust through branding: the case of northwest Ohio’s greenhouse cluster. In Stringer, C. and R. LeHeron (eds.). Agri-food Commodity Chains and Globalizing Networks, London: Ashgate, 175-188.
Reid Neil, Michael C. Carroll, and Bruce W. Smith. 2007. Critical steps in the cluster building process. 2007. Economic Development Journal, 6(4), 44-52.
Smith, Bruce W., Michael C. Carroll, and Neil Reid. 2007. Potential cluster regions: the case of the U.S. floriculture industry. Papers of the Applied Geography Conferences, 30: 59-66.
Reid, Neil and Michael C. Carroll. 2006. Collaborating to compete: The case of the northwest Ohio greenhouse industry. In J.D. Gatrell and N. Reid (eds.), Enterprising Worlds: A Geographic Perspective on Economics, Environments, and Ethics, Springer: Dordrecht, 41-56.
LaFary, Eric, Jay D. Gatrell, Neil Reid, and Peter S. Lindquist. 2006. Specialized agriculture: Local and global competitors in Ohio’s greenhouse industry. In J.D. Gatrell and N. Reid (eds.), Enterprising Worlds: A Geographic Perspective on Economics, Environments, and Ethics, Springer: Dordrecht, 57-70.
Reid, Neil and Michael C. Carroll. 2006. Structuring a successful greenhouse cluster in northwest Ohio. Economic Development Journal, 5(4): 42-49.
Reid, Neil and Michael C. Carroll. 2006. Growing the greenhouse industry. Greenhouse Product News, 16(8), 56-59.
Reid, Neil and Michael C. Carroll. 2005. Using cluster-based economic development to enhance the economic competitiveness of northwest Ohio’s greenhouse nursery industry. Papers and Proceedings of Applied Geography Conferences, 28, 309-319.
For more information about the project or to request a copy of any of the above publications please contact Dr. Neil Reid at 419-530-3593 or neil.reid@utoledo.edu.
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Surveys
Ohio USDA Survey Results (2004/2005)
A sample of 500 potential respondents was extracted from OFA - an association of floriculture professional members' mailing list. Respondents received a nominal stipend of twenty-dollars for participation. Questions were developed to unpack the current practices and to reveal the status of Ohio's greenhouses. The survey, conducted during the fall/winter of 2004/2005, was comprised of 59 questions. OFA and the United States Department of Agriculture (USDA) were instrumental in developing widespread interest in the study. In particular, OFA utilized its mailing list to encourage participation from members. The Toledo Botanical Gardens mailed 500 copies of the survey to respondents. The response rate was 24.2% (n=121).
>> Click here to view this survey's results
Northwest Ohio Greenhouse Industry Residential Survey Findings (2009)
This was a survey conducted by the University of Toledo's Urban Affairs Center which focused on obtaining information on the characteristics and motivations of persons buying greenhouse products in northwest Ohio, particularly in terms of the competition between greenhouses and "big box" or chain stores, and measuring consumer awareness of the Maumee Valley Growers brand.
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Research
Ohio State University Extension Links
- The OSU Extension at the Toledo Botanical Gardens
- The OSU Extension in Lorain County, OH
- The C Wayne Ellet Plant and Pest Diagnostic Clinic
- Ohio Agricultural Research & Development Center
- OSU Horticulture & Crop Science in Virtual Perspective
- OSU WebGarden Resoucres
- Ohio Floriculture Online
- OSU Ornamental Plant Germplasm Center
- OSU Seed Biology, Dept. of Horticulture & Crop Science
- Ohio Integrated Pest Management
- OSU VegNet
- OSU Agricultural Business Enhancement Center
Research on Disease Resistance
- University of Minnesota
- University of Wisconsin - Madison
- Information Systems for Biotechnology
- Cornell - Plant Breeding & Genetics
- University of Illinois
Plant Disease Databases and Research
- Penn State - Plant Pathology
- ASPnet - American Phytopathological Society
- USDA - Plant Disease Projects & Research
Pesticides & Pest Management Research
- The C. Wayne Ellet Plant & Pest Diagnostic Clinic
- Ohio State - Laboratory for Pest Control Application Technology
- NSF - Center for Integrated Pest Management
- NCSU - North Carolina Pest Management Information Program
- Ohio Dept. of Agriculture - Plant Pest Control
- Pest Management and Analysis Planning Program
- ATTRA - Integrated Pest Management for Greenhouse Crops
Other Plant Research Links
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Resources
Maps
Organizations
- Maumee Valley Growers
- Agricultural Business Enhancement Center, Bowling Green, OH
- OFA - an association of Floriculture Professionals
- The Ontario Greenhouse Alliance
- Floriculture Industry Roundtable of Ohio
- ForFarmers: a marketplace for buying & selling for growers
- Ohio Nursery & Landscape Association
- American Nursery & Landscape Association
- Society of American Florists
- American Horticultural Society
- National Greenhouse Manufacturers Association
- The Competitiveness Institute
Grant Agencies
Trade Publications
- Greenhouse Product News
- Greenhouse Canada
- Greenhouse Grower
- Lawn and Garden Retailer
- Greenhouse Management
Data & Reports
Government
- Ohio Department of Development
- Strategis - Canada's Business & Consumer Site
- US Department of Agriculture
- Canadian Census of Agriculture
University Floriculture/Horticulture
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About the Cluster
Staff

Beth Fausey Scheckelhoff
Cluster Champion, Maumee Valley Growers
Neil Reid
Director of the Urban Affairs Center, Associate Professor of Geography and Planning The University of Toledo
Michael C. Carroll
Director of the Center for Regional Development, Assistant Professor of Economics, Bowling Green State University
Joe Perlaky
Project Manager, Maumee Valley Growers
Bruce W. Smith
Professor of Geography, Bowling Green State University
Jay D. Gatrell
Assistant Professor of Geography and Women's Studies, Indiana State University
Thomas Steiger
Director of the Sociology Research Laboratory and Professor of Sociology & Women's Studies, Indiana State University
Claudio Pasian
Associate Professor of Horticulture and Crop Science, The Ohio State University
Trevor Fuller
Graduate Research Assistant in Geography Indiana State UniversityParticipants
Project Report for 2005
(PDF files)
- Value of NW OHio Greenhouse Cluster
- Greenhouse Resource Guide
- 2005 Accomplishments & 2006 Activities
- Cluster Attendance Graph
Northwest Ohio Greenhouse Industry Cluster Project research is funded by USDA grants CSREES 2003-06230 and CSREES 2004-06222.
[Current as of January 2010 | webmaster]







